For Cartwheel and Co I produced a launch event for Season 3 of British comedy The Great.

After a lightning quick commission and creative process, we had roving teams in Central London, Wimbledon and Chelsea handing out goodies, flapping that signage, and getting social interactions stacking up like nobody’s business. It was a sweltering day and the choice of hand-fans really paid off!

We were pushing banners, key art handouts and of course freebies, and we welcomed social influencers from Brazil, Argentina and the UK as part of a very intricately costumed cast of fourteen actors.

GIVEAWAYS:

• 2,750 QR code flyers

• 1,970 Branded fans

SOCIAL:

• 3 social influencers joined the Central London team for 3 hours

• Reach: 737K

Impressions: 887K